Storyboard, Camera Movement, and Angles

A storyboard is something that we need to help plan out our commercial. It plays out scenes in increments of six seconds. This project is only going to be 30 seconds and allows us to break it up evenly within 5 boxes. We are going to use the boxes under every line to detail what exactly is happening in that scene and how that scene's camera work is going to play out. On the lines we include camera movement and angles including things like low angles and tilts and pans. We are going to use props like a football, the Gatorade products like the energy drink and energy bar. We also are going to use use mis-en-scene like athletic clothing to highlight the kind of commercial that we are shooting.

Our Storyboard is split up into 5 different scenes to match the 30 second commercial. We are going to begin with a tilt starting from the track and going up revealing the runner who is waiting for the race to start on the block. Once the camera reaches the peak of its tilt, she is going to look up and transition to the next athlete being the football player. He is going to be observed from a long shot to only show his torso and head. He is going to be moving his arms in such a way that imitates that of throwing a football, with a actual football in hand. the camera is not going to change position until the next transition which goes to the person who is doing push ups. It is going to be another medium shot, catching him stretching out his arms and getting ready to do his warm up. After these scenes, the screen is going to be split up in three parts each showing every athlete in a close up consuming their Gatorade product. The runner is going to be drinking the Gatorade, the football player is going to be eating the taffy-like energy chewables, and the person doing push-ups is going to be eating Gatorade energy bars. Once again, each person is going to be viewed from a close up shot in each panel of the split up screen. Each transition is going to be a fade in and out.

After they are seen consuming their consumables, they are going to start their sport/exercise. The screen is going to go dark and each panel is going to pop up one by one and display each athlete exercising. The first to pop up is going to be the runner. She is going to be displayed running across the screen with a long-shot, a pan showing her movement, and a voice-over is going to say speed as she is running by. The next one is the football player who is going to be seen beating or moving around a defender and throwing a ball to an off-screen player. Then the screen will display it's final panel of the split screen and show a close-up and low angle of the man doing push-ups. All the athletes will be displayed on this split screen, but it will start on a black screen and the introduce the runner, then the football player, and then the guy doing pushups. but they will all ultimately be on the screen at the same time. For our final scene we are going to end it with a powerful message. Like every Gatorade they usually end with a man's voice-over saying something along the lines of, " Gatorade. Power Your Senses." or something related to that. The voice-over will display a sense of power and strength with the tone in the voice.